Behavioral Consequences of Dynamic Pricing

ISBN-13: 9783754359938 / Angielski / Miękka / 2022 / 156 str.

David Prakash, Martin Spann

O autorze

David Z. Prakash was a research assistant at the Institute of Electronic Commerce and Digital Markets at the Ludwig-Maximilians-Universität München, Germany and received his PhD from this institution in 2022. He holds a B.Sc. in International Economics and European Studies from the Karl-Theodor University Tübingen (2014) as well as a M.Sc. in Economics (2016) and a Master of Business Research (2019) from the Ludwig-Maximilians-Universität München. Martin Spann is a Professor of Electronic Commerce and Digital Markets at Ludwig-Maximilians-Universität (LMU) München - Munich School of Management. Further, he serves as Dean of the LMU Munich School of Management, as board member of the Center for Digital Technology and Management (CDTM) and the Internet Business Cluster (IBC). He is a member of the National Research Council of the Swiss National Science Foundation (SNSF). He studied Economics at the University of Kiel and earned his PhD (2002) as well as his Habilitation (2005) from Goethe University Frankfurt. From 2005 to 2010, he was a Professor of Marketing and Innovation at the University of Passau.