wyszukanych pozycji: 3
A Professional and Practitioner's Guide to Public Relations Research, Measurement, and Evaluation, Third Edition
ISBN: 9781631577611 / Angielski / Miękka / 2017 / 289 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. Contemporary public relations practice has developed over the last several decades from the weak third sister in marketing, advertising, and public relations mix to a full player. To help you keep up to speed with the exciting changes and developments of publications, this book will provide you with the necessary understanding of the problems and promises of public relations research, measurement, and evaluation. As a public relations professional, this book will act as guide to effective use of methods, measures, and evaluation in providing grounded evidence of the success (or failure) of...
Contemporary public relations practice has developed over the last several decades from the weak third sister in marketing, advertising, and public re...
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cena:
95,82 zł |
A Professional and Practitioner's Guide to Public Relations Research, Measurement, and Evaluation, Second Edition
ISBN: 9781606499849 / Angielski / Miękka / 2014 / 286 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. After the authors wrote the first edition, they became leaders in the movement toward standards and best practices in public relations research. This led to a change in both title (adding the word "professional") and how research should be approached. Contemporary public relations practice has developed over the last several decades from the weak third sister in marketing, advertising, and public relations mix to a full player. To help you keep up to speed with the exciting changes and developments of publications, this book has been updated to provide you with the necessary... After the authors wrote the first edition, they became leaders in the movement toward standards and best practices in public relations research. Th... |
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cena:
95,82 zł |
A Communication Guide for Investor Relations in an Age of Activism
ISBN: 9781047098977 / Angielski / Miękka / 2017 / 152 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. |
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cena:
95,82 zł |