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Understanding Foodservice Redistribution was written to help food manufacturers come to grips with a sometimes complex topic. Part 1, "Understanding the Basics," provides a comprehensive overview of redistribution from the perspective of manufacturers, distributors, and redistributors. By presenting the case for redistribution, then prescribing a detailed methodology for determining its cost avoidance potential and marketing value, this book helps the reader to fully understand the economics of a redistribution program. In Part 2, "Advanced Issues in Redistribution," we go beyond the numbers...

Navigating the Foodservice Channel is an essential resource for manufacturers, distributors, brokers, and chain operators. It will quickly give your new employees a solid understanding of the structure and workings of the Foodservice channel; knowledge that often takes months and years to accumulate through experience.