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"This is my," a statement that can relate written nouns to a child's world that they currently can see. There are fifty nouns used with this phrase to give the child a strong and expanded word base. This book was designed for my daughter in order to help her learn through kindergarten and first grade. The added nouns taught here expanded her reading ability with the words taught in school. A wise woman once said, "If a child learns to read what they can see early on, the child will explore the world they cannot see for the rest of their lives."

NASCAR, Sturgis, and the New Economy of Spectacle maps the structure of economies of spectacle in stock car racing and large displacement motorcycle rallying. The book traces the historical development of economic spectacles and models the structural components and moving parts that sustain them. Economies of spectatorship emerge when activities and legends in the cultural commons are privatized or enclosed as immaterial property. Once privatized, a spectacular diegesis supports a triple-circuit of profit: spectatorship markets (payments to see), sponsorship markets (payments to be...