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Today's competitive environment requires community colleges to deliver increased value and measure meaningful performance. However, many colleges lack the resources, technology, or capability required to produce credible data that documents both student and institutional performance. This leaves colleges vulnerable to questions about performance on traditional measures of student success. Use this resource to find new ways to pinpoint and measure effectiveness for completion.

This book is intended to serve as a road map for strategy creation and execution for leaders and decision makers who, by choice or by necessity, are looking to use strategy to optimize the development of their institutions. It is the first book of its kind to focus exclusively on strategy as it applies to postsecondary education. As the authors explain, strategy is a systematic way of positioning an institution within a context of community stakeholders. In today's competitive environment, higher education leaders must become adept at differentiating their institutions from competitors to...