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Callahan Coffee Roasters has fallen on bitter times. Faced with an unexpected dip in revenue, the company brings in Max Anderson, a well-known turn-around man, to get earnings back on track. From all appearances, Max should be the one teaching the employees and managers at Callahan about best business practices--but from day one, nothing goes as Max expects. Max ends up on a journey through Callahan with his little rolling desk in tow, meeting Callahan's people and discovering the Eleven Core Values they live and work by. Packed with real-life anecdotes and actionable tools, The Rolling Desk...

The Successful Coffee House is a roadmap for owners of retail specialty coffee businesses. It offers 22 practical and inspiring "Action Days " that will set your imagination and business plan ablaze, including: -Creating your own Specific Brand Image (SBI) -Developing a flexible business that can evolve with industry trends -Using holistic branding to maximize your customer experience -Crafting a business that is unique with uncompromising quality -Creative ways to differentiate your coffee house -Barista hiring tips to ensure an engaging culture -Techniques to keep your staff motivated...