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"Whatever size your business is, getting the right strategic business partnerships in place is fundamental to success. Callum has been creating partnerships for decades and in this book breaks down how anyone can follow his steps to partnership success." - Jean-Michel Wu, Chief Talent Officer at McCann WorldGroup APAC "Callum has pulled back the curtains on the mystery of creating successful partnership in his book, Progressive Partnerships - The Future of Business. Simple frameworks coupled with actionable steps show how every business person can be a small giant in their space of expertise...

Whilst the world has been obsessing about tech startups, 'real' small businesses with actual clients and profits have been starved of options allowing them to grow.

Using the case study of The Marketing Group PLC, Jeremy Harbour and Callum Laing show how small businesses are using a collaborative approach to level the playing field with big companies and getting ahead while maintaining their independence.