wyszukanych pozycji: 72
Understanding the Older Consumer: The Grey Market
ISBN: 9781138462625 / Angielski / Twarda / 2017 Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
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cena:
933,66 zł |
Psychological Insights on the Role and Impact of the Media During the Pandemic: Lessons from COVID-19
ISBN: 9781032228792 / Angielski / Twarda / 2022 / 232 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
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cena:
700,25 zł |
Psychology of Behaviour Restrictions and Public Compliance in the Pandemic: Lessons from Covid-19
ISBN: 9781032228150 / Angielski / Miękka / 2022 / 224 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
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cena:
197,05 zł |
Media and the Sexualization of Childhood
ISBN: 9781138025448 / Angielski / Miękka / 2014 / 224 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Media and the Sexualization of Childhood examines the on-going debates surrounding the prominence of sexual themes in children s lives, from clothes and accessories, toys and games, to music, entertainment media, advertising, and new media platforms. Parents, educators and politicians around the developed world have raised concerns about the effects all these experiences can have on the socialisation and psychological development of children and the extent to which the premature introduction of sexuality into their lives can place them at risk of unwanted attention. This... Media and the Sexualization of Childhood examines the on-going debates surrounding the prominence of sexual themes in children s lives, fr... |
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191,87 zł |
Psychological Impact of Behaviour Restrictions During the Pandemic: Lessons from COVID-19
ISBN: 9781032228259 / Angielski / Miękka / 2022 / 226 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
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cena:
197,05 zł |
The Media and Body Image: If Looks Could Kill
ISBN: 9780761942474 / Angielski / Twarda / 2005 / 256 str. Termin realizacji zamówienia: ok. 22 dni roboczych. Although it has become popular to blame the media for extolling unrealistic female body images, little academic work has addressed the issue. This book, drawing together literature from sociology, gender studies and psychology, offers a broad discussion of the topic in the context of socio-cultural change, gender politics, and self-identity.
Although it has become popular to blame the media for extolling unrealistic female body images, little academic work has addressed the issue. This boo...
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cena:
964,78 zł |
Television Versus the Internet : Will TV Prosper or Perish as the World Moves Online?
ISBN: 9781843346364 / Angielski / Miękka / 2010 / 208 str. Termin realizacji zamówienia: ok. 18-20 dni roboczych. This book will explore the questions raised by the technological developments that have encouraged the multiplication of TV channels. TV is moving through a period of rapid change. Governments around the world are switching from analogue to digital forms of transmission to further expand the amount of content that TV signals can carry. At the same time, competition for eyeballs has also grown from outside that traditional marketplace with the emergence of the Internet. The roll-out of broadband and increased bandwidth has had the greatest impact on television because online technology can...
This book will explore the questions raised by the technological developments that have encouraged the multiplication of TV channels. TV is moving thr...
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cena:
285,29 zł |
Violence on Television: Distribution, Form, Context, and Themes
ISBN: 9780805846447 / Angielski / Miękka / 2003 / 320 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Concern about violence on television has been publicly debated for the past 50 years. TV violence has repeatedly been identified as a significant causal agent in relation to the prevalence of crime and violence in society. Critics have accused the medium of presenting excessive quantities of violence, to the point where it is virtually impossible for viewers to avoid it.
This book presents the findings of the largest British study of violence on TV ever undertaken, funded by the broadcasting industry. The study was carried out at the same time as similar industry-sponsored research was... Concern about violence on television has been publicly debated for the past 50 years. TV violence has repeatedly been identified as a significant caus...
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cena:
197,05 zł |
Psychological Insights on the Role and Impact of the Media During the Pandemic: Lessons from COVID-19
ISBN: 9781032228754 / Angielski / Miękka / 2022 / 232 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
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cena:
197,05 zł |
I Want to Change My Life: Can Reality TV Competition Shows Trigger Lasting Career Success?
ISBN: 9781443862165 / Angielski / Twarda / 2014 / 265 str. Termin realizacji zamówienia: ok. 22 dni roboczych. Competition talent shows have been among the most popular on television in the 21st century. The producers of these shows claim to give ordinary people extraordinary opportunities to change their lives by showcasing a specific skill leading to a new career trajectory. Most participants will claim that they entered to get a big break and to develop a career they have always dreamed of. To what extent do these shows deliver on such promises?Following through what happens to leading contestants in singing, entertainment, modelling, cooking and business entrepreneur competitions, this book shows...
Competition talent shows have been among the most popular on television in the 21st century. The producers of these shows claim to give ordinary peopl...
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cena:
248,92 zł |
Poor Reception: Misunderstanding and Forgetting Broadcast News
ISBN: 9781138412132 / Angielski / Twarda / 2017 Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
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cena:
933,66 zł |
Advertising to Children on TV: Content, Impact, and Regulation
ISBN: 9780805844887 / Angielski / Twarda / 2004 / 224 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Concern is growing about the effectiveness of television advertising regulation in the light of technological developments in the media. There is currently a rapid growth of TV platforms in terrestrial, sattelite, and cable formats and these will soon move into digital transmission. These all offer opportunities for greater commercilization through advertising on media that have not previously been exploited. In democratic societies, there is a tension between freedom of speech rights and the harm that might be done to children through commercial messages. This book explores all of these...
Concern is growing about the effectiveness of television advertising regulation in the light of technological developments in the media. There is curr...
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cena:
700,25 zł |
The Psychology of Binge Watching TV
ISBN: 9781032803616 / Angielski Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
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cena:
191,87 zł |
Psychological Impact of Behaviour Restrictions During the Pandemic: Lessons from COVID-19
ISBN: 9781032228280 / Angielski / Twarda / 2022 / 226 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
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cena:
700,25 zł |
Kids and Branding in a Digital World
ISBN: 9781784992453 / Angielski / Miękka / 2015 / 208 str. Termin realizacji zamówienia: ok. 30 dni roboczych. As consumer markets have developed and become more crowded and competitive, so brands have become more important in enabling consumers to make informed choices. This book shows how children become engaged with brands and understand what they mean, and how their relationship with brands changes over time as they mature as consumers. It sets this development against the changes that have occurred in styles of brand promotion in the digital world where more subtle ways of reaching consumers have been developed by brand marketers.
Children become aware of brands from an early age. Even before... As consumer markets have developed and become more crowded and competitive, so brands have become more important in enabling consumers to make informe...
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cena:
109,15 zł |
The Psychology of the Selfie: What the Research Says
ISBN: 9781032004723 / Angielski / Miękka / 2021 / 184 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
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cena:
134,81 zł |
Predicting Movie Success at the Box Office
ISBN: 9783030101121 / Angielski / Miękka / 2019 / 270 str. Termin realizacji zamówienia: ok. 20 dni roboczych. |
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cena:
267,98 zł |
Celebrity Capital: Assessing the Value of Fame
ISBN: 9781628927733 / Angielski / Miękka / 2014 / 264 str. Termin realizacji zamówienia: ok. 22 dni roboczych. Celebrities attract the attention of commercial interests and other public figures. They receive payments from sponsors to endorse brands. They are sought out to appear with politicians during election campaigns. They are used to promote health messages. In other words, celebrities are often perceived to possess qualities that give them special value or what we will refer to here as 'celebrity capital'. This means that celebrities are regarded as being able to add premium value to specific objects, events, and issues and hence render these items more valuable or effective. Employing... Celebrities attract the attention of commercial interests and other public figures. They receive payments from sponsors to endorse brands. They are... |
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cena:
150,37 zł |
News Media in the Arab World: A Study of 10 Arab and Muslim Countries
ISBN: 9781441114075 / Angielski / Twarda / 2013 / 208 str. Termin realizacji zamówienia: ok. 22 dni roboczych. News Media in the Arab World: A Study of 10 Arab and Muslim Countries is based on ongoing research at the Department of Media and Communication, University of Leicester, and has investigated the rapidly changing nature of the news media in Arab countries. They have investigated the role of newspapers and television in news provision and the impact of new media developments, most especially the emergence of the internet as a platform for news distribution and of international satellite television channels such as Al Jazeera. News Media in the Arab World: A Study of 10 Arab and Muslim Countries is based on ongoing research at the Department of Media and Communicat... |
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cena:
674,31 zł |
The Psychology of Consumer Profiling in a Digital Age
ISBN: 9781138340749 / Angielski / Miękka / 2018 / 258 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
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cena:
228,18 zł |