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Home staging strategies needed to succeed in a down market

Whether a buyer, seller, or real estate agent, the home selling and purchasing process is fraught with potholes that can usually be overcome. But in this weakened housing market, everyone involved in the selling process must increase their efforts. In order to sell homes at top dollar, houses must be "prepared for sales." That's where Staging comes in. The real estate mantra is no longer location, location, location. It is now Staging, Staging, Staging It's all about presentation. In Staging to Sell, Barb Schwarz,...

Schwarz teaches anyone looking to launch an exciting new career how to run and maintain their own home staging business. Real estate is always a hot market, and home stagers are an integral part of the industry. Stagers help people sell their homes for more money by depersonalising the space, so every buyer can imagine moving in.