wyszukanych pozycji: 2
International Business Strategy: Rethinking the Foundations of Global Corporate Success
ISBN: 9781108488037 / Angielski / Twarda / 2021 / 675 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Now in its third edition, this core textbook for advanced undergraduate, graduate, and postgraduate students combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). Verbeke and Lee develop an original conceptual model that supports student learning by providing an integrated perspective, rooted in theory and practice. The discussion also includes unique commentaries on seventy-four seminal articles published in the Harvard Business Review, the Sloan Management Review, and the California Management Review over the past...
Now in its third edition, this core textbook for advanced undergraduate, graduate, and postgraduate students combines analytical rigour and managerial...
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cena:
549,96 zł |
Contemporary International Business in the Asia-Pacific Region
ISBN: 9781108620680 / Angielski / Miękka / 2019 / 526 str. Termin realizacji zamówienia: ok. 13-18 dni roboczych. The increasing dominance of the Asia-Pacific region as a source of international business growth has created a dynamic and complex business environment. For this reason, a sound understanding of regional economies, communities and operational challenges is critical for any international business manager working in a global context. With an emphasis on 'doing business in Asia', Contemporary International Business in the Asia-Pacific Region addresses topics that are driving international business today. Providing content and research that is accessible to local and international students, this...
The increasing dominance of the Asia-Pacific region as a source of international business growth has created a dynamic and complex business environmen...
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cena:
524,99 zł |