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wyszukanych pozycji: 9
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Marketing Management for Nonprofit Organizations
ISBN: 9780199236152 / Angielski / Miękka / 2009 / 520 str. Termin realizacji zamówienia: ok. 30 dni roboczych. The third edition builds on the success of previous editions whilst also addressing critical topics such as corporate responsibility and social entrepreneurship. Developments in relationship and public sector marketing, for example the increasing emphasis on partnerships, as well as in fundraising media such as the Internet and SMS messaging, are reflected in the new edition. The text is divided into three parts, beginning with an introduction to the nonprofit sector and the topic of marketing. It then moves on to develop a framework for marketing planning, including a detailed consideration...
The third edition builds on the success of previous editions whilst also addressing critical topics such as corporate responsibility and social entrep...
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cena:
390,29 zł |
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Building Donor Loyalty: The Fundraiser's Guide to Increasing Lifetime Value
ISBN: 9781118085868 / Angielski / Miękka / 2011 / 226 str. Termin realizacji zamówienia: ok. 22 dni roboczych. Building Donor Loyalty is a hands-on guide written for professional fundraisers that outlines the factors that drive donor retention, explains how to keep donors committed to an organization, and offers suggestions for developing donor value over time. It is based on data drawn from a research program which included more than 20,000 nonprofit organizations and was funded by the Aspen Foundation and the Indiana Fund through the Center on Philanthropy at Indiana University. Building Donor Loyalty contains a variety of illustrative case studies that demonstrate the power of...
Building Donor Loyalty is a hands-on guide written for professional fundraisers that outlines the factors that drive donor retention, explains ...
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cena:
202,36 zł |
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The Routledge Companion to Nonprofit Marketing
ISBN: 9780415417273 / Angielski / Twarda / 2007 / 434 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. Includes articles which offer an overview of marketing in the nonprofit sector. This book reviews the history of ideas in nonprofit marketing and examines those fundamental marketing principles of special relevance to nonprofit organizations. It also explores the thinking in each of the important nonprofit arenas.
Includes articles which offer an overview of marketing in the nonprofit sector. This book reviews the history of ideas in nonprofit marketing and exam...
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cena:
1143,33 zł |
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Direct and Interactive Marketing
ISBN: 9780198782537 / Angielski / Miękka / 2002 / 484 str. Termin realizacji zamówienia: ok. 30 dni roboczych. This textbook offers a comprehensive review of the principles of direct, database, and interactive marketing. Designed to accompany undergraduate and post-experience courses in this discipline, the text has been structured to reflect each of the stages that would commonly be encountered in the creation of an interactive marketing plan. It provides a consideration of both customer acquisition and customer development and a detailed examination of the research and analytical techniques employed in making marketing decisions.
This textbook offers a comprehensive review of the principles of direct, database, and interactive marketing. Designed to accompany undergraduate and ...
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cena:
390,29 zł |
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Fundraising Management: Analysis, Planning and Practice
ISBN: 9780367563714 / Angielski / Miękka / 2021 / 518 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
322,16 zł |
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Meaningful Philanthropy: The Person Behind the Giving
ISBN: 9781447371762 / Angielski Termin realizacji zamówienia: ok. 22 dni roboczych. |
cena:
145,47 zł |
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The Routledge Companion to Nonprofit Marketing
ISBN: 9781138385849 / Angielski / Miękka / 2018 / 434 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
249,41 zł |
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Fundraising Management: Analysis, Planning and Practice
ISBN: 9780367563707 / Angielski / Twarda / 2021 / 518 str. Termin realizacji zamówienia: ok. 16-18 dni roboczych. |
cena:
1117,35 zł |
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Procedural Justice and Legitimacy in Policing
ISBN: 9783319045429 / Angielski / Miękka / 2014 / 81 str. Termin realizacji zamówienia: ok. 20 dni roboczych. This brief focuses on the "doing" of procedural justice: what the police can do to implement the principles of procedural justice, and how their actions can improve citizen perceptions of police legitimacy. Drawing on research from Australia (Mazerolle et al), the UK (Stanko, Bradford, Jackson etc al), the US (Tyler, Reisig, Weisburd), Israel (Jonathon-Zamir et al), Trinidad & Tobago (Kochel et al) and Ghana (Tankebe), the authors examine the practical ways that the police can approach engagement with citizens across a range of different types of interventions to embrace the principles of... This brief focuses on the "doing" of procedural justice: what the police can do to implement the principles of procedural justice, and how their ac... |
cena:
233,44 zł |
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