Giovanni Schiuma is Chairman of the Arts for Business Institute and Professor in Innovation Management at Universit degli Studi della Basilicata (Italy). He is Visiting Fellow with the Cambridge Service Alliance at IfM, University of Cambridge (UK), Visiting Fellow at Cranfield School of Management (UK) and Adjunct Professor at Tampere University of Technology (Finland). He received his PhD in business management from the University of Rome Tor Vergata, Italy, and has authored or co-authored more than 130 publications, including books, articles, research reports and white papers on a range of