Damian Ryan is author of Understanding Digital Marketing, the bestselling academic book of its kind which is required reading by over 100 universities and colleges including Harvard University in the USA and the Chartered Institute of Marketing in the UK. He is also author of The Best Digital Marketing Campaigns in the World and Understanding Social Media. Damian is founder and chairman of The Global Academy of Digital Marketing (www.gogadm.com), a new collaborative movement comprised of digital marketers seeking knowledge, case studies, contacts and credible data to help them prosper. Aside f...