William B. Gudykunst (Ph.D., Minnesota, 1977) is Professor of Speech Communication at the College of Communications, California State University, Fullerton. Bill has written and edited numerous works for SAGE, including the "Handbook of Intercultural and International Communication, 2/e", and "Bridging Differences: Effective Intergroup Communication, 3/e" as well as the best-selling introductory undergraduate texts "Building Bridges: Interpersonal Skills for a Changing World" (Houghton Mifflin) and "Communicating with Strangers: An Approach to Intercultural Communication, 3/e" (McGraw-Hill). H...