ISBN-13: 9781475278231 / Angielski / Miękka / 2012 / 170 str.
Sunday afternoon and my second grade son was selling. "Cool shop " he exclaimed to cars passing by and, "Oh come on " if the person didn't stop. He wanted money. In his mind customers didn't need any more reason than that to stock up on old Legos, action figures and pennies smashed by a genuine steam locomotive. He was out there with his "store" set up, bellowing his pitch: "Cool shop Come buy something " What more did it take? Now think about how you sell. Bet your pitch isn't much different. You shouldn't be surprised because salespeople haven't learned squat about selling since second grade. They pitch just like my son, forgetting the good second grade lessons and practicing the bad "me first" ones. You Sell Like a Second Grader: Grade School Lessons to Help You Sell More solves that problem. You Sell Like a Second Grader: Grade School Lessons to Help You Sell More provides digestible lessons based on solid research to help increase your sales. Psychology, history, math, pop culture, and more will put an adult spin on second grade. This will break the sale killing habits we learned as rug rats and reinforce the good lessons that have slipped away with quotas, idiot bosses, and the "me first" society in which we now live. Real world examples of crappy and killer cold calls along with "homework" will assure you come away not with the "sales technique of the day" but lasting knowledge that's logical, easy to remember and apply. Most of all the lessons in You Sell Like a Second Grader will generate fat commission checks for you and make sales fun again.
Zawartość książki może nie spełniać oczekiwań – reklamacje nie obejmują treści, która mogła nie być redakcyjnie ani merytorycznie opracowana.