The Strategy Game: An Interactive Business Game Where You Make or Break the Company

ISBN-13: 9780070287259 / Angielski / Miękka / 1994 / 260 str.

Craig R. Hickman; Craig R. Hickman

Opis

This work on business strategy centres around the task given to the reader to revitalize MedTech, a troubled $150 million company, within five years. The reader is challenged, chapter by chapter, to hammer out the tough sequence of choices that a chief executive must make. The fictional result is the life or death of MedTech; the real-world result is an interactive business adventure that turns managers and employees at all levels into better strategists and decision-makers.