The Big Idea Book

ISBN-13: 9781841125657 / Angielski / Miękka / 2004 / 288 str.

Owen, David

Opis

Ideas are like buses, you wait forever and then 500 come along at once. The Big Idea Book is 500 novel, ingenious and downright crazy ideas designed to inspire, amuse and divert. Developed by the team behind the innovative website, Idea-a-Day at www.idea-a-day.com, it covers everything from business to travel, politics to money and everything in between. Idea-a-Day has a vast network of followers and contributors - some famous, some infamous, some revered, some reviled - who post ideas to be read, enjoyed, used or abused. Seth Godin, Malcolm Maclaren and Wayne Hemmingway are just a few of its fans. In The Big Idea Book all this creative energy is mixed together with unpublished ideas, quotes, cartoons, illustrations and thought-pieces to give creatives and cool office types a visual and intellectual treat guaranteed to kickstart the imagination and creative flair

Recenzje

“…His Idea–a–Day website is an outlet for his many brainwaves – from the ingenious to the idiotic…” (Daily Mirror, 20 February 2004)

“… read 500 of the best ideas from people who want to make simple inventions for a nicer world.” (Hot Stars magazine, 16 March 2004)

 “Entertaining and inspirational, this book will have you cursing your feeble mind for not conjuring this stuff sooner.” (Guardian, 13 March 2004)

“…celebrates innovation with 500 new ideas.” (Edinburgh Evening News, 19 March 2004)

“Packed with inspirational ways to make your first million…” (EasyJet Magazine, May 04)

Spis treści

Foreword.

The Review Panel.

Introduction.

The Ideas.

Postscript: The One That Got Away.

Index of Contributors.

O autorze

Idea A Day was founded in 2000 by David Owen, Becky Clarke, Rupert Kaye and Chas Bayfield. Respectively, they work in the music business, advertising, education and advertising [again]. Between them they all have a lot of ideas.

The aforementioned are all at pains to point out that they did not write the majority of the entries in this book. The ideas were submitted by individuals from around the world. They were gratefully received and are published here with further thanks.

Blurb

The website idea–a–day.com has published a new idea every day since the year 2000. Now five hundred of the best ideas from the site have been compiled into The Big Idea Book. Including plans for designer plasters, unlucky lotteries and intelligent alarm clock, the ideas range from the utterly compelling to the completely insane but are always inspirational.

Forger the notion of learning a creative process.

This book will hotwire the brain.