ISBN-13: 9781494856052 / Angielski / Miękka / 2013 / 26 str.
Start Smart's Guide to Brand Differentiation provides entrepreneurs with a comprehensive and easy to follow framework for understanding the characteristics and principles that differentiate businesses, products and/or services. By leveraging our interactive approach and clear examples, you'll be well on your way to defining a clear niche for your brand. To learn more about how Start Smart can help your business, visit www.startsmartgh.com.