Social Entrepreneurship: Managing the Creation of Social Value

ISBN-13: 9780415817363 / Angielski / Twarda / 2016 / 316 str.

Constant D. Beugre

Opis

Social entrepreneurship differs from traditional forms of entrepreneurship in that the primary goal of the social venture is to address social problems and needs that are as yet unmet. The driving force of such ventures is social value creation. This new textbook aims to provide a comprehensive, cutting edge resource for students, introducing them to the unique concerns and challenges that face social ventures through a comparison with the principles of traditional entrepreneurship. The book consists of fourteen chapters covering all aspects of venture creation and management from writing a business plan, to financing, people management, marketing, and social impact measurement. Social Entrepreneurship uses real-life examples and sources to expose students to contemporary developments in the field, encouraging them to think critically about the issues faced by social ventures across the globe, and experiential exercises and assignments are included to provide students with hands-on experience in creating and managing their own social ventures. Also containing review and application questions, illustrative cases, definitions of key terms, and a comprehensive companion website, Social Entrepreneurship is the essential guide to this rapidly emerging field. Visit the companion website at www.routledge.com/cw/beugre to find: For Instructors

• PowerPoint slides
• Instructor's manual
• Multiple-choice questions

For Students

• Extra illustrative cases
• Web links
• Links to video

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Spis treści

1. The Nature of Social Entrepreneurship  2. Social Entrepreneurship, Morality, and Social Justice  3. Social Entrepreneurs: Characteristics and Competencies  4. Discovering Opportunities for Social Ventures  5. Managing the External Environment of Social Ventures  6. Creating Effective Social Venture Models  7. Feasibility Analysis for Social Ventures  8. Writing Business Plans for Social Ventures  9. Marketing for Social Ventures  10. Managing the Financial Side of Social Ventures  11. Managing People in Social Ventures  12. Legal Issues in Social Ventures 13. Managing and Growing a Social Venture  14. Strategies for Exiting a Social Venture  15. Corporate Social Entrepreneurship  16. A Global Perspective of Social Entrepreneurship

O autorze

Constant Beugré is Professor of Management at Delaware State University, USA, where he teaches classes in organizational behavior, leadership, and entrepreneurship. He has published five books and more than 70 refereed journal articles, book chapters, and conference proceedings.