Skinny Budget Marketing

ISBN-13: 9780982677124 / Angielski / Miękka / 2012 / 126 str.

Lynn Kinnaman

Opis

The Skinny Budget Marketing book is about making the most of what you have, using effective tools and coordinating your marketing efforts to maximize results and grow your business without breaking your budget. Who needs Skinny Budget Marketing? If you don't know a lot about digital marketing, want to know more but don't know where to start, this is the book for you. If you feel like your marketing is disorganized, inconsistent and ineffective, this book will get you on track. If you're using social media but are not getting results, if you don't know where to go from here, if you're on Twitter or Facebook but can't figure out why, this book's for you. If you want to improve your marketing but don't know how to fit it into your busy schedule, this book will show you how. Skinny Budget Marketing uses the exclusive 5 P's of success: Preparing, Positioning, Presenting, Promoting and Perfecting. With these, you'll learn to: maximize your social media and traditional marketing prepare a strategic marketing plan determine the right tactics to reach your goals write a concise definition of your business and purpose create a customer archetype for better communication generate great content This is an easy-to-read, straightforward collection of the essential tools you need to grow your business without breaking the bank. It's a must for every entrepreneur or business owner who is hands-on in their marketing and promotional strategies and wants to get more for the time and money they invest.