Researching Prospective Donors : Get More Funding for Your Library

ISBN-13: 9780838912294 / Angielski / Miękka / 2014 / 168 str.

Susan Summerfield Hammerman

Opis

Individuals, not government sources or foundations, are the largest source of giving in the United States. Right now your community has individuals ready to become enthusiastic donors to your library. But how do you find the most likely prospective donors? Hammerman, a successful prospect researcher, gives libray directors, fundraisers, and board members all the tools they need to researach individuals and their wealth. This straight-talking guidebook * Describes how to identify and research prospects using existing or easy-to-find resources, including publicly available information on individuals' wealth and assets * Spells out what information about a prospect is most important, such as previous charitable donations, hobbies, interests, and memberships in clubs or other organizations * Provides worksheets to document findings so the research can be used effectively for fundraising * Shows how to establish a confidentiality policy and securely store information on prospects * Includes an annotated bibliography of fundraising resources This book will enable your library to identify the best donors and potential donors in your community.