ISBN-13: 9781138479814 / Angielski / Miękka / 2018 / 222 str.
ISBN-13: 9781138479814 / Angielski / Miękka / 2018 / 222 str.
Presidents have always "used" the media and felt abused by it. As new technologies have entered the media spectrum, the speed and pervasiveness of these interactions have changed dramatically. President Obama ushered in the social media presidency, while President Trump has become the tweeter-in-chief. This book shows how these developments affect what is communicated and how it is received.