ISBN-13: 9786208391485 / Angielski / Miękka / 2024 / 72 str.
Performance Management is a powerful approach to solving problems and maximising individual or collective performance through consistent behavioural changes. This book presents a step-by-step empirical study carried out in a Brazilian company which resulted in a revealing performance diagnosis that can be adopted by the reader who aims to increase the productivity and results of commercial teams of varying sizes and formats in companies from different market segments.