Organizational Knowledge Management Basic Principles

ISBN-13: 9786205165669 / Angielski / Miękka / 252 str.

Marcelo Macedo; Mariane Ramos de Souza

Opis

It is important that organizations develop a posture towards knowledge and highlight in their principles, philosophy, employee profiles, infrastructure, and organizational structure, ways to maximize the process of creating, acquiring, storing, processing, and mainly, disseminating and using this knowledge. This can only be achieved through effective Knowledge Management. As such, this book explores what companies have been doing to extract and utilize the unrealized potential of their intangible assets. It addresses how organizations are creating, sharing, and disseminating knowledge in order to innovate and remain competitive. Knowledge, learning, intellectual capital, competencies, innovation, and competitive intelligence are explored as sustainable tools for competitiveness in the post-industrial era.

O autorze

Prof. Marcelo Macedo is an administrator, Master in Production Engineering and Dr. in Knowledge Engineering and Management. He is professor of the Knowledge Engineering Dept. at the Federal University of Santa Catarina. Mariane Ramos de Souza holds a bachelor's degree and a specialist in marketing from Sociesc/FGV.