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Digital Consumer Management
ISBN-13: 9781032486031 / Twarda / 2023 / 238 str.
Digital Consumer Management
ISBN-13: 9781032486031 / Twarda / 2023 / 238 str.
cena 755,61 zł
(netto: 719,63 VAT: 5%)
Najniższa cena z 30 dni: 730,42 zł
(netto: 719,63 VAT: 5%)
Najniższa cena z 30 dni: 730,42 zł
Termin realizacji zamówienia:
ok. 16-18 dni roboczych.
ok. 16-18 dni roboczych.
Darmowa dostawa!
Integrating consumer behaviour, digital marketing, digital platform management, web analytics and marketing insights, Digital Consumer Management provides a holistic understanding - from a brand perspective - of the management of consumers and consumption in the digital ecosystem.
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