ISBN-13: 9781495268250 / Angielski / Miękka / 2014 / 42 str.
You've created a product that you're passionate about. Maybe that product is a service. Maybe it's a cause. Maybe that product is you. Ever found it hard to explain to others what you're all about-to convince them to be a part of your team, to buy from you, to partner up? Ever felt that out of the 7 billion+ brands on this earth, none can shake the world exactly like yours--- but somehow you just can't pass on that feeling to anyone else? Wonder. Stories. Joy. Others. Helping. Optimism. Lifestyle. Quality. Solving. Passion. Faith. Energy. This is what we're made of. What is your brand made of? What is it that moves your soul and business? Because let me tell you something: there's a high chance that is exactly what will move others too. Sharing your story doesn't have to be painful, and starting today, it won't. We will embark on the adventure of building a bold, inspiring and powerful brand manifesto-a roadmap that will draw buyers, employees, investors and everyone else right into your brand story.