Managing Organizational Change: Third Edition

ISBN-13: 9781567205107 / Angielski / Miękka / 2003 / 272 str.

Marvin R. Gottlieb; Patrick E. Connor; Linda K. Lake

Opis

Since the 1994 edition of this classic text, the economy and the labor force have undergone enormous change, yet one thing has remained constant: change itself. The pace of change has accelerated in nearly every aspect of business life, due in no small measure to the connectivity revolution. As a result, the frequency of reorganizations, downsizings, and rightsizings has escalated. Yet neither managers nor employees seem any more prepared to deal with these changes than they did a decade ago. This new edition, like its predecessor, will help people understand and cope with organizational change. New material includes the "Focus On" sections of each chapter, which apply key theories to contemporary cases of stunning change in corporate America, such as those of Napster, Microsoft, Ford, and GE.