Identification of Athletes by Athletes at a Division I University

ISBN-13: 9783639165548 / Angielski / Miękka / 2009 / 72 str.

Jason Krump

Opis

Participation rates for female athletes have grown steadily; however, the medias coverage of female athletes has not kept pace. This study examines the identification of athletes by male and female athletes at a Division I University as well as investigates the athletes perception of the medias role in their identification of athletes, and the medias coverage devoted to each gender. An inventory of a local newspaper and national and local television stations was conducted along with a survey of 205 collegiate athletes. The results of the media inventory demonstrated that little has changed from past studies of coverage given to male and female sports and the survey results showed that television played a large influence in the athletes selected by the athletes. Additionally, the survey results illustrated another influence toward the selection of athletes beyond the media. Are the athletes perceptions dictated by the media coverage, or is the media simply reflecting societys interests? The study was conducted from 1999 to 2000 and the results from it remain timely today, especially with the increased media options that exist.

O autorze

Jason G. Krump: Bachelor of Arts in Communication, Washington
State University; Master of Science, Physical Education, Eastern
Washington University. Communications Manager for the Department
of Intercollegiate Athletics at Washington State University,
Pullman, WA. Has worked at major sporting events including the
Ryder Cup and Kentucky Derby.