Every Business is a Growth Business : How Your Company Can Prosper Year After Year

ISBN-13: 9780471987635 / Angielski / Twarda / 1999 / 352 str.

Noel M. Tichy; Ram Charan

Opis

After the downsizing, re-engineering and streamlining trend of the past two decades, there has been a renewed interest in growth. Mergers and acquisitions are playing a key role in the battle for market share, but share alone cannot secure a company's future. This text argues that truly sustained growth can only be achieved through a new way of thinking. The author's set out a framework based on five keys: there is no such thing as a mature business; not all growth is good; growth is a mentality created by a company's leadership; balanced growth is the key to prosperity in the 21st century; and growing is less risky than not growing.

O autorze

Ram Charan, eh. Professor an der Harvard Business School, Autor und Berater. Coachte als Experte für Business-Strategien einige der einflussreichsten CEOs der Welt. Er berät Unternehmen wie GE, Bank of America, Verizon, KLM und Thomson bei der Strategiefindung und -implementierung. Noel M. Tichy is a professor of organizational behavior and human resource management at the University of Michigan Business School, where he is director of the Global Leadership Program and the Global Business Partnership. His consulting clients have included Citibank, Exxon, General Motors, Hitachi, IBM, Pepsico, Royal Dutch Shell, and other international corporations.