ISBN-13: 9781497573390 / Angielski / Miękka / 2014 / 340 str.
Most full time, part time and adult students have decided to spend an enormous amount of their time on academic and vocational courses in order to increase their chances of pursuing a rewarding career. Such rewards may be financial, job satisfaction, self-fulfilment or for community spirit. In any case, their ultimate success depends not only on their qualification certificate but also on their ability to engage with their audiences in communication and writing. One "acid test" is usually at an interview where their employability is judged on many elements, one of which is the ability to communicate effectively. Increased chances of employability are not always realised through just having strong academic qualifications, but also having the "soft skills" of communicating and the confidence in the appropriate use and application of some basic terms and words used in the workplace, whether it be academic or operational. The first part of the book illustrates some typical job advertisements where many key words and phrases can be found. It is important that job applicants can highlight such key words and phrases and fully understand and apply these key words as they could easily form a basis of questions posed by the interviewer. The second part of the book offers explanations and supporting examples for the many common terms and words used in studies and the operational workplace. Some of these terms and words can be confusing and if used out of context can be misleading and ultimately causing a waste of time and effort. The style of this publication is to present simple explanations and simple examples of the appropriate application of such terms and key words. This will benefit the reader and allow them to more fully understand, appreciate and more effectively apply these words in either their studies and/or in the workplace. It will also allow the reader to better appreciate and understand the specialist books and publications. This publication is as a result of the author's experiences in lecturing over ten years and many of these explanations have been used in class to support lecture content and the learning process of students. Some 200 key words will form the basis of this publication which are commonly used in studies and the operational workplace. Also included are some basic management tools and techniques such as S.W.O.T., P.E.S.T.L.E., the Loyalty Ladder, Blooms Ladder, etc. Knowledge and understanding of these tools and techniques will help the student and the reader to apply more effectively solutions to either case study scenarios or real work situations. Each word described will be followed with a Quiz question/exercise so the student can test their learning. Answers are provided at the rear of the book. With more and more students enrolling on Management based courses where the delivery language is English, but the student's first language is not English, there is a risk that the connection is not made between some key words and terms and their effective application in both academic arenas and the workplace. There is also the need to address falling standards of literacy. This publication offers help and guidance to improve standards of literacy. For students returning to study later in life, this publication will allow em to revisit terminology that they may have used, but may have forgotten. For each word, there is a description of what the word means and what other words it can be confused with, in order to highlight the differences. The words are presented as "doing words"; i.e. verbs and not nouns in order to emphasis working processes and not events. To underpin the knowledge and understanding of key words, there is at the end of each section, a Quiz which will allow the reader to apply their improved understanding. These Quizzes are one of four types, namely calculations, tasks, questions or research based.