Doing Research in Business and Management: An Introduction to Process and Method

ISBN-13: 9780761959496 / Angielski / Twarda / 1998 / 320 str.

Dan Remenyi; Arhtur Money; Ethne Swartz

Opis

Doing Research in Business and Management provides a comprehensive overview of management research and research methodology. Taking the reader through all the major stages of the research process, this wide-ranging text introduces the key methods that are available to students as researchers in management and business.