Critical Perspectives on Internationalisation

ISBN-13: 9780080440354 / Angielski / Twarda / 2002 / 520 str.

V. Havila;M. Forsgren;H. Hakansson

Opis

Main headings: I. The multinational corporation as a phenomenon and its welfare implications. - II. What kinds of multinational corporations are there and what are their true competitive advantages? - III. Impacts of globalisation on people and mind. - IV. Internationalisation from a company perspective. - V. Internationalisation from a network perspective.