Corporate Capitalism's Use of Openness: Profit for Free?

ISBN-13: 9783030282189 / Angielski / Twarda / 2020 / 338 str.

Arwid Lund; Mariano Zukerfeld

Spis treści

1  Introduction  

1.1    Early Promises and Expectations  

1.2    Ideological Distortions Under Capitalism: Californian Ideology Turning into Openness Ideology  

1.3    Profit from Openness Versus Profit from Enclosures Models  

1.4    What’s Wrong with Profit from Openness?  

1.5    Chapter Outline 

References 

 2   Profiting from Openness: A Critique of a New Business Model 

 2.1    From Profits from Enclosures to Profits from Openness: Business Models in Cognitive Capitalism 

2.2    Open and Free 

2.3    Ideologies and Ideology Analysis 

2.4    Labor, Work and Profits

2.5    Commons and Peer Production 

2.6    Platforms, Social Actors and Flows in the Profit from Openness Model 

References

3   Profiting from Free and Open Source Software

3.1    Techno-legal Foundations for Hybrid Business Models Built on Linux Distributions

3.2    Businesses Built on Free and Open Source Code in General, and Red Hat in Particular

3.3    Case Description: Red Hat’s Business Model

3.4    Red Hat’s Products and Prices

3.5    Schema of Flows and Actors

3.6    Regulations

3.7    Role and Enactment of Ideology

3.8    Conclusions

References

4   Profiting from Open Access Publishing

4.1    Introduction

4.2    Scientific Publishers’ OA Business Models in General and Elsevier’s in Particular

4.3    Scheme of Flows and Actors

4.4    Regulations

4.5    Role and Enactment of Openness Ideology

4.6    Conclusions

References

5   Profiting from Open Audiovisual Content

5.1    Audiovisual Content Platforms and YouTube

5.2    Scheme of Flows and Actors

5.3    Regulations

5.4    Profits and Exploitation

5.5    Role and Enactment of Openness Ideology

5.6    Conclusions

References

6   Profiting from Massive Open Online Courses

6.1    MOOCs in General and Coursera in Particular

6.2    Scheme of Flows and Actors

6.3    Regulations

6.4    Profits and Exploitation

6.5    Role and Enactment of Openness Ideology

6.6    Conclusions

References

7   Conclusions and Policies

7.1    Summary of Insights from Case Studies

7.2    Policy Discussion Section

References

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O autorze

Arwid Lund is Assistant Professor in Library and Information Science at the Department of Cultural Sciences at Linnaeus University, Sweden. 

Mariano Zukerfeld is Associate Professor at Buenos Aires University, Researcher at National Scientific and Technical Council of Argentina (CONICET) and Head of Technology, Capitalism and Society team (e-TCS) at the Science, Technology and Society Centre, Maimónides University, Argentina.

Blurb

This book tackles the concept of openness (as in open source software, open access and free culture), from a critical political economy perspective to consider its encroachment by capitalist corporations, but also how it advances radical alternatives to cognitive capitalism.

Drawing on four case studies, Corporate Capitalism’s Use of Openness will add to discussion on open source software, open access content platforms, open access publishing, and open university courses. These otherwise disparate cases share two fundamental features: informational capitalist corporations base their successful business models on unpaid productive activities, play, attention, knowledge and labour, and do so crucially by resorting to ideological uses of concepts such as “openness”, “communities” and “sharing”.

The authors present potential solutions and alternative regulations to counter these exploitative and alienating business models, and to foster digital knowledge commons, ranging from co-ops and commons-based peer production to state agencies' platforms. Their research and findings will appeal to students, academics and activists around the world in fields such as sociology, economy, media and communication, library and information science, political sciences and technology studies.