Consumer Behavior in Tourism and Hospitality Research

ISBN-13: 9781787146914 / Angielski / Twarda / 2017 / 200 str.

Belgium) Alain Decrop (University of Namur; Australia) Arch G. Woodside (Curtin University; Australia) Arch G. Woodside (Curtin University

Opis

The chapters in this volume provide tools and evidence useful for deep understanding of tourists' buying, consumption, and being through examinations of consumers' self-descriptions of personal markers of their trip configurations.