Changing the Game: The Playbook for Leading Business Transformation

ISBN-13: 9780730389132 / Angielski / Miękka / 2021 / 216 str.

Graham Christie

Recenzje

"This book will arm leaders with the framework, practical tools and a roadmap, so they can drive a step-change in their organisation, from start to finish."-- David Thodey, AO. Chairperson, CSIRO, Xero, Tyro Payments"The message is clear, transform or watches your company and its fortunes diminish or disappear. Vullings and Christie apply their wealth of lived industry experience to bring a must-read, practical guide for leaders to create change and build the capabilities they need to transform their organisation and build sustainable competitive advantage. Changing the Game is not just theory, rather a step by step guide to transformation."-- Mark Buckman, Former Chief Marketing Officer, Commonwealth Bank of Australia; Former Chief Marketing Officer, Telstra; Past Forbes World's Most Influential CMOs List."Being able to transform an organisation is the 'must-have' skill for the 21st century. Michael and Graham combine the proven techniques of top executives and consultants with real world insights and experience to offer a complete insiders field guide. This book is a must for anyone involved in leading change that will enrich their understanding of what it really takes to transform a company, division, function or team."-- Olaf Pietschner, CEO Capgemini Asia Pacific & Middle East."Digital technology is transforming organisations at an unprecedented pace. Changing the Game offers the blueprint for staying ahead of the curve. Enabling organisations to thrive rather than survive, this enlightening book offers a practical framework that you can use to drive and shape the future of your business. A must read for any executive navigating change in their organisation."-- Tamara Oppen, Managing Director GoDaddy Australia.

Spis treści

Foreword ixAcknowledgements xiiiPreface xvIntroduction xviiCrisis as a catalyst for change xviiiAn integrated approach to transformation xx1: Take stock 1Assess current situation 2Ensure near-term funding 3Secure early wins (quick wins) 5Mobilise a top team 92: Create the mandate 19Understand the current situation 21Determine external outlook 27Evaluate company impacts and base case 303: Map the journey 39Define aspirations 42Explore strategic options 49Determine strategic priorities 61Develop initiatives and roadmap 68Outline future operating model and organisation 74Consolidate financial impact 824: Mobilise 99Create foundations for successful change 102Establish governance structure 114Set up transformation office 1155: Execute and track 123Set up initiatives and design detailed solutions 126Build delivery schedule and assign responsibility 128Ensure resources to lead, deliver and track 133Conduct proof-of-concepts, prototypes and pilots 134Manage initiative delivery 137Close out initiatives 147Evaluate impact of transformation against targets 150Appendix I: Diagnosing company performance 155Appendix II: Monitoring and improving cash flows 165Appendix III: Defining aspirations in a workshop 171Endnotes 175About the authors 177Index 179

O autorze

MICHAEL VULLINGS is a corporate executive and leader in the field of business transformation, with a track record of achieving breakthrough results, leading change, and transforming organisations.GRAHAM CHRISTIE is an expert on customer-led transformation and has advised numerous corporations on change and transformation strategies, corporate innovation and entrepreneurship.