Foreword; Preface; Acknowledgments; Table of Statutes; Table of Cases; Table of Abbreviations; Table of Abbreviations for Direct-to-Consumer Company Contract Documents; 1. Direct-to-consumer Genetic Testing and Regulating Disruptive Technology; 2. The Science behind that Click of the Mouse; 3. The Rise of Personal Genomics – Overview of the Direct-to-Consumer Genetic Testing Industry; 4. Privacy, Data Protection and Security in the Context of Direct-to-Consumer Genetic Testing Services; 5. Clicking Away Rights in DNA: A Review of DTC Contracts; 6. Future Directions for DTC Governance; Bibliography.