ISBN-13: 9781929194865 / Angielski / Miękka / 2014 / 638 str.
This is Book Two of Sun Tzu's Art of War Playbook explaining the principles of Sun Tzu's strategy. It contains the last five volumes of the work (130 articles) explains 1) minimizing strategic mistakes, 2) recognizing and responding to common strategic situations, 3) creating momentum, 4) wining rewards, and 5) identifying, attacking, and defending vulnerabilities. The Playbook itself is the culmination of over a decade of work breaking down Sun Tzu's principles into a series of step-by-step practical articles by the Institute's multiple award-winning author and internationally recognized Art of War expert, Gary Gagliardi. The work explains the concepts in the verses of Sun Tzu's classic on strategy in detail, explaining the situations to which they apply the steps in Sun Tzu's system for using them with examples from modern competition. While the original Art of War was originally written for military generals who understood the philosophical concepts of ancient China, our Art of War Playbook is written for today's readers and provide enough descriptive material so that Sun Tzu's ideas can actually be used in everyday life. The Art of War Playbook puts Sun Tzu's ideas into everyday, practical language as a book of instruction. Because of its size and detail, the Playbook is published in nine volumes. The specific topics examined in these last five volumes (in this one book) are listed below: Playbook Overview About Minimizing Mistakes Minimizing Mistakes Mission Priorities Event Pressure Unproductive Responsibility Opportunity Exploration Choosing Adaptability Campaign Methods Unplanned Steps Reaction Time Speed and Quickness Opportunity Windows Information Freshness Minimizing Action Testing Value Successful Mistakes Focused Power Force Size Distance Limitations Evaluation Deadlines Defensive Advances Defense Priority Acting Now About Responding to Situations Situation Response Situation Recognition Conditioned Reflexes Prioritizing Conditions Campaign Evaluation Campaign Flow Campaign Goals Campaign Patterns Early-Stage Situations Middle-Stage Situations Late-Stage Situations Nine Situations Dissipating Situations Easy Situations Contentious Situations Open Situations Intersecting Situations Serious Situations Difficult Situations Limited Situations Desperate Situations Nine Responses Dissipating Response Easy Response Contentious Response Open Response Intersecting Response Serious Response Difficult Response Limited Response Desperate Response Campaign Pause Tailoring to Conditions Form Adjustments Size Adjustments Strength Adjustments Competitive Psychology Adversity and Creativity Strength in Adversity Individual Toughness About Creating Momentum cCreating Momentum Order from Chaos Creating Surprise Momentum Psychology Standards and Innovation Standards First Proven Methods Preparing Expectations Strategic Innovation Expected Elements Elemental Rearrangement Creative Innovation Competitive Timing Timing Methods Momentum Timing Interrupting Patterns Momentum Limitations Momentum Conversion The Spread of Innovation Productive Competition Resource Discovery Ground Creation About Winning Rewards Winning Rewards Successful Positions Transforming Resources Reward Boundaries Reward Timing Making Claims Securing Rewards Gauging Value Distinctive Packaging Rules of Engagement Position Production Individual Support Leveraging Emotions Winning Attention Productivity Improvement Position Erosion Abandoning Positions About Vulnerabilities Understanding Vulnerability Fire Storm Vulnerability Climate Rivals Threat Development Points of Vulnerability Personnel Risk Immediate Resource Risk Logistics Risk Asset Risk Organizational Risk Crisis Leadership Mutual Danger Message Control Crisis Defense Division Defense Panic Defense Defending Openings Defending Alliances Defensive Balance Crisis Exploitation Adversarial Opportunities Avoiding Emotion Constant Vigilance Glossary of Key Concepts