ISBN-13: 9780805858303 / Angielski / Miękka / 2005 / 224 str.
ISBN-13: 9780805858303 / Angielski / Miękka / 2005 / 224 str.
The current rapid growth of TV platforms in terrestrial, sattelite, and cable formats will soon move into digital transmission, offering opportunities for greater commercialization through advertising on media that have not previously been exploited. In