A Theory of Semiotics

ISBN-13: 9780253202178 / Angielski / Miękka / 1978 / 368 str.

Eco

Opis

..". the greatest contribution to semiotics] since the pioneering work of C. S. Peirce and Charles Morris." --Journal of Aesthetics and Art Criticism..". draws on philosophy, linguistics, sociology, anthropology and aesthetics and refers to a wide range of scholarship... raises many fascinating questions." --Language in Society..". a major contribution to the field of semiotic studies." --Robert Scholes, Journal of Aesthetics and Art Criticism..". the most significant text on the subject published in the English language that I know of." --Arthur Asa Berger, Journal of CommunicationEco's treatment demonstrates his mastery of the field of semiotics. It focuses on the twin problems of the doctrine of signs--communication and signification--and offers a highly original theory of sign production, including a carefully wrought typology of signs and modes of production.

Ecos very erudite and provocative book draws on philosophy, linguistics, sociology, anthropology, and aesthetics and refers to a wide range of scholarship, both European and American. It raises many fascinating questions which merit considerable probing.-Language in Society