Logistik-Management: Strategien -- Konzepte -- Praxisbeispiele

ISBN-13: 9783540009542 / Niemiecki / Miękka / 2003 / 177 str.

Helmut Baumgarten

O autorze

Joachim Zentes is Professor of Marketing and Management at the Saarland University, Saarbrücken, Germany. He is Director of the Institute for Commerce & International Marketing (H.I.MA.) and Director of the Europa-Institut at Saarland University. He holds a chair in Business Adminstration, with a focus on Foreign Trade and International Management. Joachim Zentes is also a member of various boards of directors and advisory boards in Germany and abroad.