ISBN-13: 9781606498644 / Angielski / Miękka / 2014 / 180 str.
This book presents a new era where the main force for social change, research, education, economic betterment, and even employee happiness is the global enterprise. So many businesses today are 'global, ' though often with conflicting priorities and potential civilization clashes. Companies may operate in a practically borderless world, seeking ideas and talents globally, but without proper knowledge and preparation, it is one endless struggle. Inside, you'll learn many global business-related issues ranging from historical matters to the realities of the 21st century--from local cultures to global organizations and from political, legal, and economic topics to accounting, finance, marketing, and management perspectives. This book directs your attention to critical business challenges in addition to the need of corporate governance at all levels. These issues include how it all relates to the environment and the structure of the corporation. Whether you're already out in the CEO world, or a student in upper-level undergraduate or graduate study, or executive education, this book gives you numerous combinations of how-to-do projects with philosophical perspectives of a new and challenging era.
This book presents a new era where the main force forsocial change, research, education, economic betterment,and even employee happiness is the global enterprise.So many businesses today are "global," thoughoften with conflicting priorities and potential civilizationclashes. Companies may operate in a practicallyborderless world, seeking ideas and talents globally, butwithout proper knowledge and preparation, it is oneendless struggle.Inside, youll learn many global business-related issuesranging from historical matters to the realities ofthe 21st century-from local cultures to global organizationsand from political, legal, and economic topicsto accounting, finance, marketing, and managementperspectives. This book directs your attention to criticalbusiness challenges in addition to the need of corporategovernance at all levels. These issues include howit all relates to the environment and the structure of thecorporation.Whether youre already out in the CEO world, or astudent in upper-level undergraduate or graduate study,or executive education, this book gives you numerouscombinations of how-to-do projects with philosophicalperspectives of a new and challenging era.