This book presents a new era where the main force for social change, research, education, economic betterment, and even employee happiness is the global enterprise. So many businesses today are 'global, ' though often with conflicting priorities and potential civilization clashes. Companies may operate in a practically borderless world, seeking ideas and talents globally, but without proper knowledge and preparation, it is one endless struggle. Inside, you'll learn many global business-related issues ranging from historical matters to the realities of the 21st century--from local cultures...
This book presents a new era where the main force for social change, research, education, economic betterment, and even employee happiness is the g...
The thoughts expressed in this small book are written by an almost seventeen year old but they are addressed to all of us. They are part of an intention to present in a "preface," in ten "tales" in and an "epilogue" the main lessons learnt outside the school system. ... It seems we do not know why we are here. A sea-urchin does not know either. Nevertheless, it seems to me that for us, the humans, a great reason of existence is to contribute to societal betterment, to help others to create and make them to smile. Aim towards freedom of deciding about your future and your vision. Build on your...
The thoughts expressed in this small book are written by an almost seventeen year old but they are addressed to all of us. They are part of an intenti...
This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, and international marketing, among others.
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members...
This volume includes the full proceedings from the 1989 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida. It provides ...
