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Microeconomics for Public Managers presents a rigorous non-mathematical introduction to the study of microeconomics geared towards managers of nonprofit institutions.
Provides an introduction to the economist's toolkit for students destined for not-for-profit enterprises and public institutions
Topics are selected for their relevance to the non-profit sector, enabling key issues to be covered in greater depth than standard microeconomic textbooks
Pertinent case studies and cost-benefit analysis are utilized throughout
Features end-of chapter problem sets and study questions
Describes economic decision-making applicable to non-profit managers
Accompanying website with instructor materials is available at www.blackwellpublishing.com/keating
I think this book begins to fill a serious gap in the market. Many students are turned off by economics because they don′t see its applicability for their jobs. This book makes economics relevant to the NFP manager."
Robert T. Greenbaum, Ohio State University
This book does a fine job meeting the needs of Public Administration students. John Graham, Rutgers University
The Keatings approach of using cost–benefit analysis as a capstone is for the best, since it gets students to use what they have learned about markets and the information contained in market prices, and what they have learned about market failure, in a unified application. Michael Rushton, Indiana University
The exercises are a lot more useful for public management students than the ones in standard economics textbooks. They are the kind I end up writing for myself. John McPeak, Syracuse University
List of Figures.
List of Tables.
Preface.
Acknowledgments.
Organizational Alternatives.
Part I: Institutional Setting:.
1. Managerial Economics in Public and Nonprofit Administration: An.
Overview.
2. Characteristics of the Government and Private Nonprofit Sectors.
Part II: Consumer Theory and Public Goods:.
3. Demand and Supply.
4. Estimating Client Choice.
5. Market Failure and Public Choice.
Part III: Production Theory and Public Administration:.
6. Production and Costs.
7. Market Structure in Government and Nonprofit Industries.
8. Selecting the Right Niche and Setting Client Fees.
9. Strategic Goals: If Not Profit, What?.
Part IV: Input Markets and Cost––Benefit Analysis:.
10. Employing Labor and Capital.
11. Cost––Benefit Analysis.
Index
Barry P. Keating teaches Non–profit Management, Managerial Economics, and Forecasting to undergraduate and graduate classes at the University of Notre Dame. He conducts business forecasting seminars internationally for corporate professionals. He is also a Heritage Foundation Salvatori Fellow.
Maryann O. Keating teaches Principles of Economics, Graduate Survey of Economics, and Public Finance at Indiana University South Bend. They have three adult children and live in South Bend, Indiana.
Microeconomics for Public Managers presents a rigorous non–mathematical introduction to the study of microeconomics for managers of non–profit institutions. This unique text is designed for students who intend to work at philanthropic organizations, universities, various levels of government, and other non–profit entities. Topics covered in this text are selected specifically for their relevance to the non–profit sector. This enables the key issues to be covered in greater depth than standard microeconomics textbooks and appropriate case studies and cost–benefit analysis to be extensively utilized. With problem sets and end–of–chapter questions, this textbook provides a pertinent and accessible introduction for students.