Preface; Part I. Understanding Research: 1. Psychology, science, and life; 2. Ethics in research; 3. Planning research: generating a research question; 4. Practical issues in planning your research; 5. Measurement and sampling; Part II. Experimental Approaches: 6. Conducting an experiment: general principles; 7. Experiments with one independent variable; 8. Experiments with multiple independent variables; 9. Expanding on experimental designs: repeated measures and quasi-experiments; Part III. Correlational and Nonexperimental Designs: 10. Principles of survey research; 11. Correlational research; 12. Studying patterns in the natural world: observational approaches; 13. Research in depth: longitudinal and single-case studies; Part IV. Culture and Research: 14. People are different: considering culture and individual differences in research; Appendix A. Writing a research report; Appendix B. Statistics review; Appendix C. Statistical tables; References; Index.