Studying Organizational Symbolism: What, How, Why?

ISBN-13: 9780761902201 / Angielski / Miękka / 1996 / 88 str.

Michael Owen Jones; Michael Owen Jones

Opis

The author discusses the most obvious symbolic aspects of organizations - corporate logos, office sizes, use of titles - as well as focusing on the more subtle aspect of expressive forms of symbolism such as storytelling, institutional jargon and workplace personalization, among others.