The Future of Competitive Strategy: Unleashing the Power of Data and Digital Ecosystems

ISBN-13: 9780262046992 / Angielski / Twarda / 2022 / 312 str.

Mohan Subramaniam

Spis treści

Series Foreword vii
Preface ix
Introduction 1
1 Building Data Powerhouses: What Can We Learn from the Digital Titans? 27
2 Leveraging Data Powerhouses: What Should You Know about APIs? 43
3 The Structure of Digital Ecosystems for Legacy Firms 59
4 Unlocking Data's Value from Production Ecosystems 93
5 Unlocking Data's Value from Consumption Ecosystems 121
6 Digital Customers 149
7 Digital Competitors 169
8 Digital Capabilities 199
9 Looming Battles around Data 227
10 Digital Competitive Strategy 241
Acknowledgments 269
Notes 271
Index 289

O autorze

Mohan Subramaniam is Professor of Strategy and Digital Transformation at the IMD Business School in Lausanne, Switzerland. He has trained senior executives around the world on digital competitive strategy and strategic digital transformation.