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Advances in Hospitality and Leisure
ISBN: 9781803828169 / Angielski / Twarda Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
cena:
437,33 zł |
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Advances in Hospitality and Leisure
ISBN: 9781786356161 / Angielski / Twarda / 208 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Advances in Hospitality and Leisure delivers refreshing insights from a host of scientific studies in the domains of hospitality, leisure and tourism. It provides a platform to galvanize thoughts on contemporary issues and merging trends essential to theory advancement as well as professional practices from a global perspective. The main focus of this journal is to transcend the innovative methods of inquiry so as to inspire new research topics that are vital and have been in large neglected. This journal is keen to address the needs of the populace having interests in disseminating ideas,...
Advances in Hospitality and Leisure delivers refreshing insights from a host of scientific studies in the domains of hospitality, leisure and tourism....
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cena:
452,71 zł |
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Advances in Hospitality and Leisure
ISBN: 9781785602719 / Angielski / Twarda / 224 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Advances in Hospitality and Leisure, a peer-review journal, delivers refreshing insights from a host of scientific studies in the domains of hospitality, leisure and tourism. It provides a platform to galvanize thoughts on contemporary issues and merging trends essential to theory advancement as well as professional practices from a global perspective. The main focus of this journal is to transcend the innovative methods of inquiry so as to inspire new research topics that are vital and have been in large neglected. This journal is keen to address the needs of the populace having interests in...
Advances in Hospitality and Leisure, a peer-review journal, delivers refreshing insights from a host of scientific studies in the domains of hospitali...
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cena:
478,43 zł |
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Knowledge Transfer to and Within Tourism: Academic, Industry and Government Bridges
ISBN: 9781787144064 / Angielski / Twarda / 400 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. There have been a number of sporadic and disconnected initiatives to improve knowledge transfer between the tourism academia, government and industry. This volume presents and analyses 17 examples of knowledge transfer from countries around the world to identify future directions for business and government managers and academic researchers. Many of the chapters were presented at the first t-Forum global conference. The chapters emphasise the value from academic leadership in developing cohesion and links amongst small business and government, and the importance of a shared innovative vision...
There have been a number of sporadic and disconnected initiatives to improve knowledge transfer between the tourism academia, government and industry....
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cena:
499,01 zł |
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Cultural Tourism
ISBN: 9781845939236 / Angielski / Twarda / 260 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. With contributions from international experts, this book provides a broad discussion of cultural tourism as a concept and the way it is implemented in diverse regions around the world.
With contributions from international experts, this book provides a broad discussion of cultural tourism as a concept and the way it is implemented in...
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cena:
521,97 zł |
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Entertainment Management: Towards Best Practice
ISBN: 9781780640228 / Angielski / Twarda / 328 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Following on from The Entertainment Industry: An Introduction, Entertainment Management takes the next step in the development of entertainment as a practice and as an academic subject. Aimed at higher level undergraduates, the book discusses best practices in the entertainment industry, profiling a different discipline per chapter, each one a branch of entertainment that offers employment opportunities within the sector. Fields include marketing, P.R., the media, live events, artist management, arts and culture, consultancy and visitor attractions. The book reflects the knowledge...
Following on from The Entertainment Industry: An Introduction, Entertainment Management takes the next step in the development of entertainment...
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cena:
533,80 zł |
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Tourism Smes, Service Quality and Destination Competitiveness
ISBN: 9780851990118 / Angielski / Twarda / 400 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. It also highlights the challenges faced by SMEs to promote destination business growth - with discussion of competitiveness, quality and standards. With its entity-relationship model of a destination, this edited collection of international papers fully explores the dynamics SMEs. Case studies from around the world also puts SMEs...
This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impa...
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cena:
592,45 zł |
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The Host Gaze in Global Tourism
ISBN: 9781780640211 / Angielski / Twarda / 280 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Most tourism theories have been developed from the tourists' perspective, including the seminal work by John Urry, The Tourist Gaze, which is now a classic text. The Host Gaze in Global Tourism is a unique book for researchers and students as it is the first to look at the gaze from within the host community. It discusses how the gaze is constructed, how it has developed, how it varies between countries and how the tourism industry can affect it. By looking at the gazes of both Western and non-Western hosts, this book analyzes the dynamics of a host destination and consequences...
Most tourism theories have been developed from the tourists' perspective, including the seminal work by John Urry, The Tourist Gaze, which is n...
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cena:
592,45 zł |
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Marketing and Managing Tourism Destinations
ISBN: 9781032380674 / Angielski / Twarda / 720 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This book is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of destination management organizations (DMOs). This book is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on... |
cena:
659,85 zł |
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Safety and Security in Tourism: Recovery Marketing After Crises
ISBN: 9780789037831 / Angielski / Twarda / 288 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. "Simultaneously as Journal of travel & tourism marketing, volume 23, numbers 2/3/4 2007."
"Simultaneously as Journal of travel & tourism marketing, volume 23, numbers 2/3/4 2007."
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cena:
708,73 zł |
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Understanding Personal Security and Risk: A Guide for Business Travelers
ISBN: 9781138373778 / Angielski / Twarda / 266 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Uniting broad, time-tested security principles and the author’s 35-plus years of experience with international security, intelligence, and foreign affairs, Understanding Personal Security: A Guide for Business Travelers offers a detailed yet practical framework on which to develop personal security awareness and training programs. As a critical resource for any travelers who may need to make fast, smart judgements in high-risk environments, this book helps readers analyze threats, threat actors, and the common adversarial characteristics, as well as the function of risk as a differentiating...
Uniting broad, time-tested security principles and the author’s 35-plus years of experience with international security, intelligence, and foreign a...
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cena:
708,73 zł |
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Event Tourism and Cultural Tourism : Issues and Debates
ISBN: 9780415623681 / Angielski / Twarda / 304 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Event and cultural tourism as a social practice is a widespread phenomenon of global socio-economic importance. This book brings together current thinking on contemporary issues relating to the management and marketing of cultural events and attractions.
Event and cultural tourism as a social practice is a widespread phenomenon of global socio-economic importance. This book brings together current thin...
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cena:
733,16 zł |
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Sustainable Marketing of Cultural and Heritage Tourism
ISBN: 9780415777049 / Angielski / Twarda / 256 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Cultural attractions play an important role in tourism at all levels, and attract huge numbers of tourists interested in heritage and the arts. Cultural Heritage Tourism has positive economic and social impacts but can also have negative impacts on communities and regions. This book draws together and links ideas of tourism from sustainable marketing perspectives and embeds it within a heritage management setting. Through a discussion and analysis of existing literature and practices this book aims to propose a marketing strategy framework grounded in sustainable principles that can be... Cultural attractions play an important role in tourism at all levels, and attract huge numbers of tourists interested in heritage and the arts. Cul... |
cena:
757,61 zł |
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