Kategoria BISAC: Transportation >> General

"Marketing Public Transit" provides managers with a decision-making framework for planning, designing, and promoting public transportation--particularly in a time of limited resources. By using the proper marketing mix--of service, price, communication with customers and distribution--the appropriate solution to the diversity of problems facing the nation's mass transit systems can be better achieved.

This work describes the activities of a handful of American companies and about eighty American captains who were trying to run ships on China's great river during the treacherous days between the two world wars. The considerable physical dangers of the Yangtze itself were compounded by the greater human hazards imposed by constant fighting among warlords, piracy, brigandry, kidnapping, opium and munitions smuggling, corruption, seizures, and other forms of intimidation. The events recall--and surpass--anything of the Wild West in American frontier history. No American steamship company...

This volume, the first to result from the Diebold Institute Information-Based Infrastructure Project, explores the links between business and government in the development of intelligent transportation systems (ITS) technology. The work focuses on road and vehicular infrastructures, comparing those of the U.S., Europe, and Japan, and the roles that ITS can play in solving major current and anticipated future transportational problems. Special attention is given to environmental and economic concerns.

The world's infrastructure requires refurbishing, but it especially requires...

This volume, the first to result from the Diebold Institute Information-Based Infrastructure Project, explores the links between business and government in the development of intelligent transportation systems (ITS) technology. The work focuses on road and vehicular infrastructures, comparing those of the U.S., Europe, and Japan, and the roles that ITS can play in solving major current and anticipated future transportational problems. Special attention is given to environmental and economic concerns.

The world's infrastructure requires refurbishing, but it especially requires...

Over the last two decades, the image of the U.S. space program has become seriously tarnished. Its problems have ranged from massive cost overruns to serious program delays to catastrophic mission failures. The space program, once the most prominent symbol of American scientific and technological preeminence, now seems but one more example of government bumbling, extravagance, and waste. In this study, Kay examines the recent problems of the space program and finds that NASA's failures, like its earlier successes, are ultimately traceable to the way the American political system operates....

Providing an in-depth case study of a highly successful public-private partnership, this book offers valuable insights for privatizing an existing public service. A mix of theory and empirical analysis, the study initially creates and explains a model for the Privatization Transfer Process, which serves as a guide for contracting out services. Drawing on the experience of the Orlando Orange County Expressway Authority when it privatized toll road operations, the book traces the steps taken through the initial decision to privatize, the creation of the Request for Proposal, and the review...

The governments of several countries are in the process of reforming their regulatory regimes for the railways, and there is much debate about the appropriate regulation of transport in general and railways in particular--especially in light of environmental concerns about traffic congestion and air pollution and economic concerns about the financing of infrastructure and services. This volume investigates how Britain and Germany regulated their railways at three different points in time over the past century: after the First World War, after the Second World War, and in the 1990s. Its...

The author maintains that American politics, institutional arrangements, and political culture have prevented the development of a comprehensive, integrated, intermodal transportation policy in the United States. Dilger makes his argument by examining the development of the national governmental authority in both surface and air transportation. Each transportation mode--highways/mass transit, Amtrak, and civilian air transportation--is examined separately, assessing their development over time and focusing on current controversies, including, but not limited to, the highway versus mass...

Winner, Jane Jacobs Urban Communication Publication Award, Urban Communication Foundation, 2007

As twentieth-century city planners invested in new transportation systems to deal with urban growth, they ensured that the automobile rather than mass transit would dominate transportation. Combining an exploration of planning documents, sociological studies, and popular culture, Paul Fotsch shows how our urban infrastructure developed and how it has shaped American culture ever since.

Watching the Traffic Go By emphasizes the narratives underlying our perceptions...