Kategoria BISAC: Law >> Intellectual Property - General

Media law as a means of organization in the real world and the virtual world continues to gain in economic and cultural importance. The global market and the networking of information and communication processes require an improved legal framework for media law in the 21st century. It is not merely production conditions that have been impacted by the digital revolution, but the manner of marketing media products and the use of such are increasingly being conducted in the Internet.

In addition to the classical fields of media law, such as press, broadcasting and film, these five...

Fur die Unternehmen ist die Vermarktung von Medienprodukten als Waren von erheblicher wirtschaftlicher Bedeutung. Die Kulturindustrie hat ein okonomisches Interesse daran, dass die Medienprodukte den Nutzern zur Verfugung gestellt werden konnen. Das Internet erleichtert diesen Vorgang. Die rechtlichen Rahmenbedingungen sind dabei aber zu beachten. Die Autoren des 2. Bandes weisen in ihren Beitragen ausfuhrlich auf den Inhalt und den Umfang des Schutzes der Medienprodukte hin. Neben der Erlauterung der urheberrechtlichen Werkkategorien, wie z.B. Film- und Musikwerke, sowie des Software- und...

Media law as a regulatory framework also includes provisions regarding a company's marketing strategies in order to ensure that media products are profitably sold in an arena of fair competition. The third volume contains contributions which consider companies' relationships with one another in regard to media products. In addition to questions regarding media concentration in the areas of music, press and broadcasting, the fields of copyright law, competition law, trademark law as well as domain law are taken into consideration. This includes the protection of the title of a work as well...