Kategoria BISAC: Language Arts & Disciplines >> Linguistics - Pragmatics

"Give me the salt" and "Please pass the salt" make the same request, but in a polite situation the first utterance may give offense, while the second may not. How and why such differences in wording and intonation, in a particular context, produce different effects is the concern of pragmatics, the area of linguistics that deals with how speech is used in interaction. In this innovative study of pragmatics in Brazilian Portuguese, Dale Koike analyzes the politeness phenomenon, specifically in the context of speech acts known as "directives."

As acts intended to get someone to do...

What theories and methods serve to model the relationship between language and shared knowledge? How can genericity be functionally described as a central means of knowledge creation? How is linguistic generalization accomplished in the context of colonial communication? These questions are the subject of a study at the interface between discursive linguistics, (post)-colonial linguistics, the history of linguistic usage, and pragmatism.

Sobre la historia del voseo, o el uso informal del pronombre vos y su morfologia, se han hecho estudios con datos restringidos a cortos periodos de tiempo, lo que imposibilita el conocimiento global de su desarrollo linguistico. Este libro ofrece una exposicion completa de la evolucion historica del voseo en la region andina de Colombia desde el siglo XVI hasta el XX, en contraste con el mundo hispano. Vos evoluciona a partir de un pronombre latino plural hacia uno singular de respeto, que se populariza como tratamiento familiar en el siglo XVI y se estigmatiza. Desaparece de la escritura...

Unternehmen handeln nicht nur mit Rohstoffen oder Dienstleistungen, sondern schaffen durch ihren Sprachgebrauch systematisch Fakten bzw. nicht-physische Sachverhalte wie IDENTITAT als Teil ihrer Gegenstandswelt. Die Arbeit beleuchtet >Unternehmensidentitat

Kampagnen sind ein, vielleicht das zentrale Instrument offentlicher Interessenkommunikation. Als (Re-)Produktionsraume gesellschaftlichen Wissens um sich selbst wird in ihnen fundig, wer etwas uber die kollektive Identitat der deutschen Gesellschaft erfahren will. Eine Linguistik, die sich als 'Wirklichkeitswisenschaft' versteht und sich ihres gesellschaftlichen Erkenntnispotenzials bewusst ist, eroffnet einen elementaren Zugang zu diesem Feld.

Included is also a...

This book argues that many of the most prominent features of oral epic poetry in a number of traditions can best be understood as adaptations or stylizations of conversational language use, and advances the claim that if we can understand how conversation is structured, it will aid our understanding of oral traditions. In this study that carefully compares the "special grammar" of oral traditions to the "grammar" of everyday conversation as understood in the field of conversation analysis, Raymond Person demonstrates that traditional phraseology, including formulaic language, is an...